newGOD here.
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there's no real starting point that can be identified, but it's a gradual infection. I know 2014 is around when Reddit 'flipped' and began to collapse, I think that was around the time Spez jewed all of his friends and kicked them out like Yishan Wong.
Really it has more to do with the era of when normies acted like they were allowed to use the internet, which really is around 2008/2009 when smartphones put the internet in everyone's pocket.